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Re: [bomp] NYT: The 60's as The Good Old Days




They'll do anything to sell you more crap. I eat fresh fruit for breakfast exclusively. Is that too commune-y? Anyway, it's the reason Bomper Laura Markley thinks I don't look 48!

Rick McCullough <rsmccull@planetkc.com> wrote:  
"For instance, a trippy-looking commercial for Total, sold by General
Mills, begins, The 60s were about change, defying convention, and
ends by proclaiming the cereal as the best breakfast 'for mind and body'

'Being more precisely relevant to the audience youre trying to address
is a good thing,' said Ted Ward, vice president for marketing at Geico
in Washington, part of Berkshire Hathaway. 'Theres a huge opportunity
in the baby-boomer group for us to continue to grow our business.'

http://www.nytimes.com/2007/12/10/business/media/10adcol.html?_r=1&ref=media&oref=slogin

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